Structure Blocks
Title
Your Website Title
And a great subtitle too
Text + Image
A Section Subtitle
Write one or two paragraphs describing your product or services. To be successful your content needs to be useful to your readers.
Start with the customer – find out what they want and give it to them.
Image + Text
A Section Subtitle
Write one or two paragraphs describing your product, services or a specific feature. To be successful your content needs to be useful to your readers.
Start with the customer – find out what they want and give it to them.
Text Block
A Great Headline
A good subtitle
A great way to catch your reader's attention is to tell a story. Everything you consider writing can be told as a story.
Great stories have personality. Consider telling a great story that provides personality. Writing a story with personality for potential clients will asist with making a relationship connection. This shows up in small quirks like word choices or phrases. Write from your point of view, not from someone else's experience.
Great stories are for everyone even when only written for just one person. If you try to write with a wide general audience in mind, your story will ring false and be bland. No one will be interested. Write for one person. If it’s genuine for the one, it’s genuine for the rest.
Big message
Big Picture
A Punchy Headline
A Small Subtitle
Choose a vibrant image and write an inspiring paragraph about it. It does not have to be long, but it should reinforce your image.